Canada's Digital Technology supercluster

Canada's Digital Technology Supercluster is one of 5 Supercluster projects across Canada. Being a relatively new organization based in the Supercluster Initiative and tech space, it was difficult to understand the value of the Digital Supercluster at a fundamental level.
As a part of this project, identifying the brand language, and brand voice, that clearly articulated who the Supercluster is and why they do what they do, was paramount.

Simply put, the Supercluster uses innovative collaboration to have an exponential impact
on the most complex problems facing society today.

So what are some of these problems? The videos below were designed to explain few of them, problems now being solved due to the power of innovative collaboration.

 

The Supercluster began this project with no base content. No photography. No video assets. And due to COVID-19, new assets couldn't be acquired. Therefore, these projects were built entirely from scratch, using stock imagery as necessary to support the storytelling.

As such, they demonstrate the value that a multi-disciplined creative partner can bring to a business
- even when you have no content to work with in the first place.

Executive Producer, Brand Strategist, Copywriter, Motion Graphics Artist, Video Editor, Music Direction

Phantom Creek Estates 10-Part Series

Along the edge of the Black Sage Bench now sits one of the premier wine experiences not just in the Okanagan Valley, but in the world. When you build a winery experience with this much attention to detail, it's important to share each important aspect. The team at Phantom Creek Estates reached out to produce this 10-part video series, highlighting the legacy, farming, region, wine, architecture, art and overall experience of this exceptional new estate. Like the video series below - it's a must see in the South Okanagan. So grab your favourite white wine, sit down, and enjoy the 10-part series -- you'll find yourself looking for an Airbnb in Oliver in no time.

Executive Producer, Story Director, Production Management, Interviewing, Story Editor, Music Direction, Cinematography, Video Editing

In Partnership with OS Designs: Cinematography, Creative Director, Editor, Colourist, Sound Designer